Car of The Future :D

This compact car of the future is the result of Mitsubishi Motors strives as a manufacturer with goals of driving pleasure, safety and environment-friendliness. Mitsubishi Innovative electric Vehicle is built by Mitsubishi based on the popular car with unique layout, the i minicar sold in Japan.

The i-MiEV is a research vehicle from Mitsubishi Motors innovative technologies such as high capacity lithium-ion batteries and a high-performance compact motor.Joint research programs and fleet monitoring test using the i-MiVEM has been conducted by Mitsubishi Motors together with power companies to collect field data to improve this electric vehicle. 

 The i-MiEV four innovations

1. The Optimum Packaging for Electric Vehicles


Based on the i minicar's rear-midship layout platform, i-MiEV replaces the conventional engine and fuel tank with a lithium-ion battery system, motor, inverter and other Electric Vehicle components.

The long wheelbase, a feature made possible from the rear-midship layout, provides storage space for high-capacity lithium-ion batteries under the floor. It also enables the motor and inverter to be installed in the space that use to house the conventional engine and transmission. i-MiEV ensures ample cabin space for passengers (4-persons) and a reasonable size luggage compartment in the rear. The installation of batteries under the floor lowers the center of gravity, ptoviding a more stable driving dynamic.

2. High-capacity Lithium-ion Battery

Electric Vehicle battery must have high energy density. iMiEV utilizes a high energy density lithium-ion battery pack, each consisting of 22 modules, with 4 cells per module :D
Each high-capacity battery module can fit under the floor panel, both vertically or transversally. Mitsubishi Motors target for range with a single charge was 160 km for fleet test vehicles in 2008 (driving pattern: 10-15 mode).

3. Small High-efficiency Motor Technologies

High-efficiency motors are built smaller than gasoline engines, while producing high torque at low rpms.
The small, lightweight, high efficiency motor of i-MiEV provides sportier and quieter driving, and more power than the i's 660cc turbo charged gasoline engine.

4. Three-way Battery Charging System

i-MiEV accepts three types of battery charging system, the Household Charger System (100V-200V) for charging at home or a parking lot, and Quick Charger System for speedy charging.

With the Household Charger System, i-MiEV could be charged from either a 100V or 200V ordinary electric outlet via the household charger plug located on the right side of the vehicle. Using less expensive midnight power, i-MiEV can be charged economically.

With the Quick Charger System, the plug located on the left side, using the 3phase 200V 50Kw Quick Charge System, i-MiEV could charge to 80% peak in 30 minutes.

With the high cost of conventional fuel and the current situation of our planet, the demand for an electric vehicle is slowly growing, we need a lot of environment friendly vehicles like the i-MiEV not only to combat the increasingly cost of conventional fuel but also to save our planet for the future generation.

Car Care Tips To Ensure Smooth Holiday Travel

Holiday travel can be a bust if your vehicle breaks down on the way to visiting friends and family.

With today's busy schedules and high-tech vehicles, most drivers are left with neither the time nor inclination for an afternoon of tinkering on their car. But motorists can still do their part.

According to the experts at the National Institute for Automotive Service Excellence (ASE), good communication between the repair shop and the customer can help ensure satisfactory service.

ASE offers the following tips to help make the repair process go smoothly.

* Do your homework before taking your vehicle in. Read the owner's manual to learn about the vehicle's systems and components. Follow the recommended service schedules and keep a log of all repairs and service.

* Don't ignore your vehicle's warning signals. There may be explicit dashboard messages or subtle changes in performance. Make a note of any problems - and under what conditions they occur.

* Inspect your car frequently. Check for unusual sounds, odors, drips, leaks, smoke, warning lights and gauge readings. See if you notice changes in acceleration, engine performance, gas mileage or fluid levels. Also, check for worn tires, belts or hoses, and problems in handling, braking and steering or vibrations.

* Communicate your findings. Be prepared to describe your car's symptoms. Carry a written list of those symptoms to give to the technician or service consultant. Do not suggest a specific course of repair; let the technician diagnose and recommend a remedy.

* Stay involved. Do not be embarrassed to request simple definitions. Professionally run repair establishments recognize the importance of two-way communication in automotive repairs. However, don't rush the technician to make an on-the-spot

diagnosis.

* Leave a telephone number where you can be reached. Ask to be called and apprised of the problem, course of action and costs before work begins. Before you leave the shop, be sure you understand all shop policies regarding estimates, guarantees and acceptable methods of payment.

ASE is dedicated to improving the quality of automotive service and repair through the voluntary testing and certification of automotive technicians. ASE-certified technicians wear blue and white ASE shoulder insignia and carry credentials listing their exact areas of certification. Their employers often display the blue and white ASE sign.

10 Tips For New Cars Dealers To Boost Sales

The most important requirement for new BMW Dealers is genuine car source which can take the business to new heights. With a little effort car dealers can easily succeed in this indefinite business scenario. The tips provided here will surely help dealers to excel in the sale of BMW cars. The prospects of a dealer depend on the efficiency to handle and convince the customers by offering them profitable deals.

1. Car Leads - To boost the sale of BMW cars, you must get adequate information on them. This will help you in convincing customers with different requirements. Identifying the probable purchasers will definitely add to the sale in short span of time.

2. Study Models - As a new car dealer you must be familiar with all the plus points of various models of BMW cars. You must know the preferred model in the region as there are many regional factors that influence choices. You must be able to provide elaborate description of all the models.

3. Be Aware of the Market - An appropriate survey must be conducted by the car dealer before setting up the business. This will make him aware of the choice of the people residing in the area and he will be able to stock preferred models of BMW cars.

4. Provide After Sale Service - The customers usually opt for those car dealers who are capable of providing comprehensive car maintenance services at one place. The dealer must arrange after sale maintenance services at an affordable price. This adds to the advantage of the dealer.

5. Pricing it Right - Offering pricing lower than your competitors is a unique business technique which is always proved profitable for the dealers. But the dealer has to be careful that lowering the prices should not affect the margin of profit.

6. Offer Gifts - Car sale can be improved of less sellable models by luring customers with special gift offers. Sale strategy can be improved by attractive gifts.

7. Do thorough Research - Learning required skills adequately is necessary to set up a new business in recent time when the world is coping with recession. This prepares a car dealer to handle all the work related problems successfully.

8. Display - Displaying BMW cars for sale can greatly help to increase sale as they are coveted and can easily grab the attention of customers. Another way of attracting customers is keeping accessories at a noticeable place in the show room. Later they can be enticed to purchase the vehicle.

9. Provide Sincere Help - The customers require help at many points. If the dealer is not in a position to help, he must guide them at appropriate place to purchase genuine things.

10. Master Communication Skills - The art of talking and communication come very handy when negotiations are made. The use of proper words and professional approach will definitely convince the customer to purchase the vehicle.

These are some of the tips for new BMW dealers with which a small business can be propelled to a new successful business. But the key to success always lies in hard work and persistence.

Attractive display of auto models

Display advertisement is considered as one of the most successful advertising strategy on Internet. According to the latest IAB report, online display advertising market represented 37% ($5.5 billion) of the total online advertising market during the first six months of 2011. Among the various forms of online display ads, banner ads constituted for majority of revenue ($3.414 billion) representing 23% of the market.

Different forms of online display advertising
Online display advertising is a form of web marketing where promotional messages in the form of text, logos, audio, video or pictures in static or animated form are displayed on the relevant websites or search engine result pages. These online display advertisements are of 3 forms – banner ads, pop up ads and text ads.

Banner ads are the most common types of ads and are similar to the traditional banners, highlighting the business name and giving a small description of the business.

Pop-up ads are similar to banner ads in their design, but their placement is different. These ads are not steadily placed and pop-up suddenly, mainly during navigating from one content page to other.

Text ads are limited only to text content. They can be easily downloaded and they can be made effective using right keywords.

Online display advertising is very helpful for automotive businesses as they are product oriented and this marketing strategy best serves the purpose of quickly engaging the customers. Below are few benefits that assure success of your auto business through this advertising strategy.

Attractive display of auto models catches the attention immediately: 

Display advertising is a perfect strategy to promote your automotive products. A well designed display ad with graphic images (static or animated) of the vehicles and their description in the audio/video form grabs the attention of the viewer immediately. In short, display ads can act as a miniature version of your virtual or traditional showroom showcasing your auto models.

Targets the audiences searching for automobiles: 

Display advertising is targeted and thus, effective in generating leads and creating conversions for your business. An automotive business can target its audience based on behavior, geography and context.

In behavioral targeting, your auto business ads appear if the user is searching for auto products or content. Geographical targeting is the best way to make business, as it enables your ads to be displayed when a user browses from your local area. And contextual targeting is a way to display your ads in the websites which are in any way related to auto business (like auto spares retailer, auto new websites, auto forums, etc.). By targeting the right audience you can eliminate wasted impressions.

Highly interactive marketing strategy: Display ads are highly interactive and entertaining ways of advertising. Especially, for an automotive business, as it needs an interesting and knowledgeable illustration of the auto models to attract customers. You can be as creative as possible in explaining your automotive business in the limited web space available. Remember, an effective display ad creates brand awareness and affinity for your brand even if the viewer does not click your ad.

Can easily track the success of business strategy: Online display advertising gives immediate results. The click through rates and conversions rates help in tracking the effectiveness of a display ad. These ads can be adjusted, improved and replaced immediately based on their performance. Regular tracking of the progress of various ads helps you save time and money spent on the ad and assures success for your marketing strategy.

In addition, display advertisements are cost-effective. You can purchase these ads through pay per click or cost per impression. Based on the performance of the ad in generating traffic and ROI, you can increase or decrease the spending on that ad.